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A Step-by-Step Guide to Building an AI-powered Search Engine for Your Company’s Knowledge Base

07 August
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Let’s do some number crunching: Zazmic has been around for 11 years. That’s approximately 2,860 working days and 22,880 working hours. With a team of over 830 employees throughout its history, our collective knowledge base has ballooned to well over 7,000,000 emails, PDFs, JSON files, invoices, documents, and other data, generated across countless lines of code, marketing campaigns, design docs, and strategic initiatives.

Like us, your organization has likely amassed mountains of unstructured data over the years that’s now scattered across your company’s servers. Finding that one crucial piece of information you swear you had some three years ago (but can’t remember where) can feel like searching for a needle in a haystack. Wouldn’t it be amazing if you could simply ‘Google search’ your entire company’s knowledge base?

Well, with generative AI and Vertex AI Search, now you can. And we’ll show you how.

Vertex AI Search: Your Google for Business, But Better. And Smarter

Imagine a tool that not only locates files but also understands  the context behind the content. That’s the power of Google’s Generative AI, harnessed in a revolutionary cloud-based search engine: Vertex AI Search.

Vertex AI Search leverages an LLM — a “Large Language Model” — a type of artificial intelligence that’s been trained on a massive dataset of text and code. This LLM acts as the “brain” behind Vertex AI Search, enabling it to do what keyword-based search engines can’t:

  • Answer complex questions: You know that feeling when you’re sure you read something somewhere, but the keywords you’re using aren’t turning up anything useful? With Vertex AI, you can simply ask a question in plain English — “What were the main takeaways from last year’s marketing retreat?” or “What’s our current policy on remote work?” or “What are the most common customer complaints about our product?” — and get direct, relevant answers right in your chat window. Each answer also includes references to the exact source documents, so you can easily verify the information and delve deeper.

  • Summarize search results: Vertex AI Search quickly summarizes your search results, delivering the key information in a concise paragraph below the search bar. This saves you time and helps you quickly identify the most relevant results for your query.

  • Generate insights from distilled data: Vertex AI Search helps you efficiently navigate and understand your company’s data. It goes beyond simple keyword matching, using generative AI to provide more relevant and informative search results. This means you can quickly locate the specific information you need, making informed decisions based on accurate data.

Search on a website and its sub-pagesSearch on PDFs with summarization of the results


How to Build Your Own AI-Powered Search Engine in 1 Minute


Building your company’s own knowledge base search engine with Vertex AI Search is surprisingly simple. It requires no domain expertise and minimal setup. Besides, the tool is easy to scale. Here’s a step-by-step guide:

 

1. Go to your Google Cloud console

 


2. Go to your Google Cloud console


3. Hit “Create App”


4. Select “Search” as the app type


5. Enable the features, fill in your app and company name, and hit “Continue”


Here, you can enable advanced features like ‘Advanced LLM Features’ and ‘enterprise edition features’ to get the most out of your AI-powered search engine.


6. Hit “Create Data Store”


7. Select a data source

Here you can select one data source for your knowledge base: e.g. your website data, your data in BigQuery, or your documents (can be JSON, text files, or PDFs).


8. Start searching and let Vertex AI Search do the rest!


Once everything’s set up, your data store needs a little time to get ready. This usually takes just a few minutes, but it could be up to 24 hours in some cases. Once it’s done, you’ll find your app ready to use right on the Agent Builder home screen.


Why Investing in Smart Knowledge Search Is a Game-Changer for Your Business


Empower employees & save

Stop wasting your team’s precious hours on digging through files. An intelligent search engine puts the information they need at their fingertips, boosting productivity and morale. Plus, when employees leave, their knowledge doesn’t have to leave with them—an AI-powered search engine keeps that institutional knowledge easy to find and readily available.

Deliver exceptional customer service

In today’s competitive world, customers expect quick and accurate answers. An AI-powered search engine can instantly surface the relevant information, enabling faster, more accurate responses and helping you resolve issues faster. This leads to increased customer satisfaction, loyalty, and ultimately, revenue growth.

Outsmart your competition

Data is the lifeblood of modern business, but its value lies in your ability to access it fast and understand it. Vertex AI Search empowers you to efficiently locate the precise information you need, distilled and ready for action. Gain a competitive advantage by making informed, data-driven decisions that propel your business forward.


Ready to Experience the Power of Generative AI ?


Don’t let valuable knowledge remain buried in the vast expanse of your company’s data. It’s time to unleash the power of AI and transform your data into a strategic asset.


GenAI tools, like the one we told you about in this blog, are saving businesses millions of dollars monthly by saving time and optimizing workflows. Book a 30-minute consultation with Zazmic’s AI experts to learn which tools can help grow
your business’s revenue the fastest.